Don’t Help Your Users, Keep Them

Are you dying to help customers?

Mark Ovaska
2 min readMay 6, 2021

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The best gift a great product can give to its customers is surviving long enough to continue serving them.

There is never enough time and always far too many great ideas when building a product. Good teams are able to use heuristics or basic reasoning to weed out unworthy features. But this isn’t enough.

Photo by mark glancy from Pexels

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Mark Ovaska

Serial entrepreneur and photojournalist. Husband, father, global citizen.